✦ LIBER ✦

ICT strategies for development: Implementing multichannel banking in Romania

✍ Scribed by Cǎlin Gurǎu

Publisher: Taylor and Francis Group
Year: 2005
Tongue: English
Weight: 132 KB
Volume: 11
Category: Article
ISSN: 0268-1102
DOI: 10.1002/itdj.20024

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✦ Synopsis

The application of information and communication technologies in developing countries represents an important tool that can determine economic development and prosperity. One of the main areas in which technology can have a powerful impact on the economic activity is the introduction of Internet banking and multichannel banking services. Although the implementation and the functioning of these multichannel systems are well documented in the developed economies, the situation may be different in countries with developing economies. The present article investigates and analyzes the present situation of multichannel banking in Romania, and the appropriate strategies for the successful implementation and development of multichannel banking services in the Romanian context.

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