✦ LIBER ✦
How we relate to brands: Psychological and neurophysiological insights into consumer–brand relationships
✍ Scribed by Martin Reimann; Raquel Castaño; Judith Zaichkowsky; Antoine Bechara
- Book ID
- 116624812
- Publisher
- Elsevier Science
- Year
- 2012
- Tongue
- English
- Weight
- 614 KB
- Volume
- 22
- Category
- Article
- ISSN
- 1057-7408
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