How to Sustain the Customer Experience:: An Overview of Experience Components that Co-create Value With the Customer

✍ Scribed by Chiara Gentile; Nicola Spiller; Giuliano Noci

• Book ID: 113598271
• Publisher: Elsevier Science
• Year: 2007
• Tongue: English
• Weight: 385 KB
• Volume: 25
• Category: Article
• ISSN: 0263-2373
• DOI: 10.1016/j.emj.2007.08.005