How online social ties and product-related risks influence purchase intentions: A Facebook experiment

✍ Scribed by Wang, Jyun-Cheng; Chang, Ching-Hui

• Book ID: 123235714
• Publisher: Elsevier Science
• Year: 2013
• Tongue: English
• Weight: 804 KB
• Volume: 12
• Category: Article
• ISSN: 1567-4223
• DOI: 10.1016/j.elerap.2013.03.003