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How does awareness evolve when advertising stops? The role of memory

✍ Scribed by Ashwin Aravindakshan; Prasad A. Naik

Book ID: 106454926
Publisher: Springer US
Year: 2010
Tongue: English
Weight: 256 KB
Volume: 22
Category: Article
ISSN: 0923-0645
DOI: 10.1007/s11002-010-9127-9

No coin nor oath required. For personal study only.

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