✦ LIBER ✦
How can Country-of-Origin image be leveraged to create global sporting goods brands?
✍ Scribed by Gerke, Anna; Chanavat, Nicolas; Benson-Rea, Maureen
- Book ID
- 121413380
- Publisher
- Elsevier
- Year
- 2014
- Tongue
- English
- Weight
- 298 KB
- Volume
- 17
- Category
- Article
- ISSN
- 1441-3523
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