✦ LIBER ✦
Historic evolution of cause-related marketing programmes. Does a “perfect” CRM programme exist?
✍ Scribed by Carolina Sorribas
- Publisher
- Springer-Verlag
- Year
- 2007
- Tongue
- English
- Weight
- 716 KB
- Volume
- 4
- Category
- Article
- ISSN
- 1865-1984
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