Higher Education for Business

✍ Scribed by Robert Aaron Gordon; James Edwin Howell

• Publisher: Columbia University Press
• Year: 2019
• Tongue: English
• Leaves: 512
• Category: Library

✦ Synopsis

Provides the basis for a reappraisal of the state of business education in the United States and applies it to the entire range of business schools from the very poor to those judged to be better business schools. It includes various undergraduate programs, master's programs, and non-degree programs.

✦ Table of Contents

Foreword
Preface
Contents
List of Tables
Part I. The Present State of Business Education
1. The Reasons for this Study
2. Higher Education for Business: Its Growth and Present Magnitude
Part II. The Needs to be Served: The Development of Business Competence
3. The Aims of Business Education
4. Business as an Occupation
5. The Qualities Needed by Business: The Empirical Evidence
6. The Role of Education in the Development of Business Competence
7. Improving the Quality of Business Education: Summary and Preview
Part III. A Critical Survey of Business Curricula
8. The Undergraduate Curriculum: General Education
9. The Undergraduate Curriculum: Professional Education
10. Other Undergraduate Programs in Business
11. The Master’s Program in Business Administration
12. Nondegree Programs for Businessmen
Part IV. Students, Faculty, Teaching, and Research
13. Improving the Quality of Students
14. The Business Faculty
15. The Need for Better Teaching
16. Research in the Business Schools
17. Doctoral Programs in Business
Part V. The Need for Action
18. Some Final Suggestions
Appendixes
A. The Literature on Personal Qualities Contributing to Business Success
B. Survey of Business Firms
C. Technical Note on the Survey of College Placement Offices
D. Technical Notes to Tables in Chapter 2
E. Technical Note on Samples of Schools
Index