𝔖 Bobbio Scriptorium
✦   LIBER   ✦

Growth and Development of a Body of Knowledge: 16 Years of New Product Development Research, 1989–2004

✍ Scribed by Albert L. Page; Gary R. Schirr


Book ID
109165119
Publisher
John Wiley and Sons
Year
2008
Tongue
English
Weight
167 KB
Volume
25
Category
Article
ISSN
0737-6782

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