𝔖 Bobbio Scriptorium
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Generating and screening new products ideas

✍ Scribed by Linda Rochford

Publisher
Elsevier Science
Year
1991
Tongue
English
Weight
996 KB
Volume
20
Category
Article
ISSN
0019-8501

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The new product development process can be divided into two fundamental sub-processes: invention-bringing new ideas into being, and innovation-bringing new ideas into use. This study presents an investigation of the first subprocess-invention management, an area where little systematic research is a