✦ LIBER ✦
Fostering innovation in the marketing of new products. Managing Innovation: From the Executive Suite to the Shop Floor, by John S. Rydz. Cambridge, MA: Ballinger, !986. 174 pages. $19.95
✍ Scribed by Mason, Robert F.
- Book ID
- 112163870
- Publisher
- John Wiley and Sons
- Year
- 1986
- Weight
- 290 KB
- Volume
- 6
- Category
- Article
- ISSN
- 0277-8556
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