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Foreign Market Entry Strategies in Retail Banking: Choosing an Entry Mode in a Landscape of Constraints

✍ Scribed by Andreas P. Petrou

Book ID
116725336
Publisher
Elsevier Science
Year
2009
Tongue
English
Weight
207 KB
Volume
42
Category
Article
ISSN
0024-6301

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## Abstract This paper uses a simple mean‐variance choice model as the basis of a duration analysis of the factors determining the decision of a foreign bank to establish a branch in Shanghai, the fast developing financial centre in China. Bank attributes, namely region of origin, parent bank size,