Five Styles of Customer Knowledge Management, and How Smart Companies Use Them To Create Value

✍ Scribed by Michael Gibbert; Marius Leibold; Gilbert Probst

• Book ID: 114198266
• Publisher: Elsevier Science
• Year: 2002
• Tongue: English
• Weight: 166 KB
• Volume: 20
• Category: Article
• ISSN: 0263-2373
• DOI: 10.1016/s0263-2373(02)00101-9