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Firmly rooting international business research in the soil of relevance: Integration and recommendations

✍ Scribed by J. Michael Geringer; William Pendergast


Publisher
John Wiley and Sons
Year
2012
Tongue
English
Weight
135 KB
Volume
54
Category
Article
ISSN
1096-4762

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## Abstract The domestic airline merger phenomenon of the late 1980s and early 1990s sparked a great deal of Industrial Organization (IO) literature; yet, that literature neglected non‐US domestic mergers and potential for international competitive gains. Using an International Business perspective