Firm market orientation and salesperson customer orientation: interpersonal and intrapersonal influences on customer service and retention in business-to-business buyer–seller relationships

✍ Scribed by Eli Jones; Paul Busch; Peter Dacin

• Book ID: 117319912
• Publisher: Elsevier Science
• Year: 2003
• Tongue: English
• Weight: 260 KB
• Volume: 56
• Category: Article
• ISSN: 0148-2963
• DOI: 10.1016/s0148-2963(02)00444-7