Financial dimensions of marketing: A source book: Volumes 1 and 2, Edited by R.M.S. WILSON, Macmillan, London (1981), 312 and 222 pp., respectively, £20.00 each volume (hardbacks)

✍ Scribed by John Sizer

• Book ID: 116021060
• Publisher: Elsevier Science
• Year: 1982
• Tongue: English
• Weight: 162 KB
• Volume: 15
• Category: Article
• ISSN: 0024-6301
• DOI: 10.1016/0024-6301(82)90020-6