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Fashion consumer profiles in the Portuguese market: involvement, innovativeness, self-expression and impulsiveness as segmentation criteria

✍ Scribed by Paulo Ribeiro Cardoso; Helda Sofia Costa; Liliana Andreia Novais


Book ID
111138192
Publisher
John Wiley and Sons
Year
2010
Tongue
English
Weight
239 KB
Volume
34
Category
Article
ISSN
1470-6423

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