✦ LIBER ✦
Extending the brand image on new products: the facilitative effect of happy mood states
✍ Scribed by Rainer Greifeneder; Herbert Bless; Thorsten Kuschmann
- Publisher
- John Wiley and Sons
- Year
- 2007
- Tongue
- English
- Weight
- 155 KB
- Volume
- 6
- Category
- Article
- ISSN
- 1472-0817
- DOI
- 10.1002/cb.205
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