Exploring the Relationship Between Online Search and Offline Sales for Better “Nowcasting”

✍ Scribed by Chandukala, Sandeep R.; Dotson, Jeffrey P.; Liu, Qing; Conrady, Stefan

• Book ID: 125391992
• Publisher: Springer-Verlag
• Year: 2014
• Weight: 679 KB
• Volume: 1
• Category: Article
• ISSN: 2196-291X
• DOI: 10.1007/s40547-014-0020-1