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Experiential approaches to perception response in virtual worlds

✍ Scribed by I.D. Bishop; W.-S. Ye; C. Karadaglis

Book ID
117384753
Publisher
Elsevier Science
Year
2001
Tongue
English
Weight
229 KB
Volume
54
Category
Article
ISSN
0169-2046

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## Abstract The presence of consumers and companies in the virtual worlds has increased in recent years. It is predicted that 80% of active Internet consumers and Fortune 500 companies will have an avatar or presence in a virtual community, including social networks, by the end of 2011 (eMarketer,