𝔖 Bobbio Scriptorium
✦   LIBER   ✦

Exhibition marketing—The relationship between industry and the museums

✍ Scribed by Zorn, E


Book ID
122592095
Publisher
Taylor and Francis Group
Year
1991
Tongue
English
Weight
665 KB
Volume
10
Category
Article
ISSN
0964-7775

No coin nor oath required. For personal study only.


📜 SIMILAR VOLUMES


Rethinking the Relationship Between Soci
✍ Andreasen, Alan R 📂 Article 📅 2012 🏛 American Marketing Association 🌐 English ⚖ 111 KB

Despite the long history and increasing interest in nonprofit and social marketing, the managerial and pedagogical issues that arise in these noncommercial contexts are treated as unique cases in an intellectual environment dominated by commercial issues and applications. Its literature and basic te