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Evaluating Product Testing Methods: A Theoretical Framework

✍ Scribed by Richard T. Cary; George B. Sproles


Book ID
114996929
Publisher
Sage Publications
Year
1978
Tongue
English
Weight
703 KB
Volume
7
Category
Article
ISSN
1077-727X

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## Abstract This study aims to suggest a systematic framework to evaluate design concepts for a new product at the concept‐development phase. It focuses especially on evaluating design concepts based on user requirements and implicit tasks, defining trends in technology alternatives, and relating u