Ethical Issues in International Communic
β Alexander G. Nikolaev (eds.)
π Library
π
2011
π Palgrave Macmillan UK
π English
β¦ LIBER β¦
π
Ethical Issues in International Communication
β Scribed by Alexander G. Nikolaev
- Publisher
- Palgrave Macmillan
- Year
- 2011
- Tongue
- English
- Leaves
- 290
- Category
- Library
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No coin nor oath required. For personal study only.
β¦ Synopsis
A collection of essays from scholars around the globe examining the ethical issues and problems associated with some of the major areas within contemporary international communication: journalism, PR, marketing communication, and political rhetoric. Β
β¦ Table of Contents
Cover......Page 1
Contents......Page 6
List of Contributors......Page 8
Introduction: The Essence of the Debate......Page 14
Part I: From Theory to Practice......Page 34
1 Cultural Diversity and Moral Relativism in Communication Ethics......Page 36
2 What Does It Mean to be Moral? A Cross-Cultural and Cross-Religious Analysis of Morality among Muslims and Christians in Britain and France......Page 48
Part II: The Ethics of International Political Rhetoric......Page 66
3 The Rhetoric of Democracy......Page 68
4 'America Will Call Evil by its Name': 'Evil' as a Theologically and Morally Loaded Notion in American Foreign Policy Discourse......Page 84
Part III: Ethical Issues in International Journalism......Page 98
5 Saving or Drowning? The Paradox of Attempting Ethics in International News and Communication......Page 100
6 Identities, Ethics and International Communication in the French Context......Page 116
7 The Dilemmas of War and Peace Reporting......Page 132
Part IV: International PR and Public Communication......Page 148
8 Ethics, Cultures and Global Social Marketing Health Campaigns......Page 150
9 An Ethical-Theory-Based Analysis of the Social Responsibilities of Three Global Corporations: ExxonMobil, Shell and Pfizer......Page 167
10 Cultural and Historical Aspects of Media Transparency in Russia......Page 185
11 Visual Ethics in Public Relations: An Analysis of Latin American Government Websites......Page 196
Part V: Is Education the Answer?......Page 212
12 The Invisible Dimension of International Communication: Is It Possible to Teach Others 'the Right Ethical Standards'?......Page 214
13 Instead of a Conclusion: Is Education the Answer? Or What May All This Mean?......Page 233
Index......Page 276
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