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Ethical behavior of indian purchasing managers

โœ Scribed by Jaideep Motwani; Ashok Kumar; Zubair Mohamed


Book ID
117763970
Publisher
Elsevier Science
Year
1998
Tongue
English
Weight
93 KB
Volume
34
Category
Article
ISSN
1366-5545

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Ethical behavior of marketing managers
โœ David J. Fritzsche; Helmut Becker ๐Ÿ“‚ Article ๐Ÿ“… 1983 ๐Ÿ› Springer ๐ŸŒ English โš– 805 KB

The ethical behavior of marketing managers was examined by analyzing their responses to a series of different types of ethical dilemmas presented in vignette form. The ethical dilemmas addressed dealt with the issues of (1) coercion and control, (2) conflict of interest, (3) the physical environment