Entry strategy for radical product innovations: A conceptual model and propositional inventory

✍ Scribed by Elisa Montaguti; Sabine Kuester; Thomas S Robertson

• Book ID: 117361419
• Publisher: Elsevier Science
• Year: 2002
• Tongue: English
• Weight: 229 KB
• Volume: 19
• Category: Article
• ISSN: 0167-8116
• DOI: 10.1016/s0167-8116(02)00046-0