Entrepreneurship and Big Data: The Digital Revolution (Big Data for Industry 4.0)

✍ Scribed by Meghna Chhabra (editor), Rohail Hassan (editor), Amjad Shamim (editor)

• Publisher: CRC Press
• Year: 2021
• Tongue: English
• Leaves: 301
• Edition: 1
• Category: Library

✦ Synopsis

The digital age has transformed business opportunities and strategies in a resolutely practical and data-driven project universe. This book is a comprehensive and analytical source on entrepreneurship and Big Data that prospective entrepreneurs must know before embarking upon an entrepreneurial journey in this present age of digital transformation.

This book provides an overview of the various aspects of entrepreneurship, function, and contemporary forms. It covers a real-world understanding of how the entrepreneurial world works and the required new analytics thinking and computational skills. It also encompasses the essential elements needed when starting an entrepreneurial journal and offers inspirational case studies from key industry leaders.

Ideal reading for aspiring entrepreneurs, Entrepreneurship and Big Data: The Digital Revolution is also useful to students, academicians, researchers, and practitioners.

✦ Table of Contents

Cover
Half Title
Series Page
Title Page
Copyright Page
Table of Contents
Preface
Editor Biographies
Contributors
Chapter 1: Ecosystem for Entrepreneurship in a Big Data-Driven Universe
Introduction
Role of Big Data
Emerging Technologies
Research Methodology
Proposed Framework
Identifying Challenges
Conclusion
References
Chapter 2: The Application and Influence of Industrial Internet of Things, Big Data, and Analytics Towards Sustainable Value Creation
Introduction
Literature Review
Sustainable Value Creation
Industrial Internet of Things (IIoT)
Big Data and Analytics Infrastructure
The Proposed Sustainable Value Creation Framework
Resource
Capability
Competitive Advantage
Conclusion
References
Chapter 3: Robotic Process Automation (RPA) in Global Business Services (GBS): New Insights for Entrepreneurs
Global Business Services – the New Way of Business
Robotic Process Automation (RPA) – an Introduction
Blockchain
Artificial Intelligence
Virtual Agent
Cybersecurity
Robotic Process Automation
Feasibility of RPA in Supporting Management Functions
Implementation Pathways of RPA in the Organization
Establishing Strategic Goals
Critical Process Assessment
Tactical Evaluation
The RPA Maturity Model
Level 1 Pilot
Level 2 Ramp Up
Level 3 Operations at Scale
Level 4 World Class
Challenges of RPA Implementation
Morale Impact on Employees
High Cost of Robot Maintenance
Limitation of RPA
Conclusion
References
Chapter 4: Social Entrepreneurship in an Era of Disruption: Converging Social Change and Sustainability Through Big Data Analysis in a Post-COVID World
Introduction: Nature and Essence of Social Entrepreneurship and Its Variants
Big Data Leveraging Social Entrepreneurial Mechanisms
Current Trends and Futuristic Endeavors of Leveraging Big Data Towards Viable Social and Business Paradigms
Social Entrepreneurship in the COVID-19 Era: Extrapolating Models/Interventions From Past and Present
Monetizing Social Value Creation Through Data: Yunus Social Business Model
Initiatives and Associated Dimensions of Disruption, Data, and Social Innovation
Big Data Analytics and Innovation: Amazon Business Model and Social Cause Alignment
Implications and Challenges Associated with Viable Business Propositions, in Social Entrepreneurial Perspective
Conclusion
Bibliography
Chapter 5: Big Data: A Boon for Food and Servicepreneurship
Introduction
Raw Data to Information: An Absolute Transformation
Evolution of Big Data Since Ancient Times
Categorization of Big Data in the Form of Four V’s
Development of Framework of Big Data: A Review
Methodology
Augmentation of Internet Users (1995–2020)
Big Data Revenue Forecast
Big Data Applications into the Various Domains of Service Sectors
Role of Big Data in Weather Predication
Role of Big Data in Social Media
Role of Big Data in Healthcare
Role of Big Data in the Education Sector
Role of Big Data in Logistics
Role of Big Data in Travel and Tourism
Role of Big Data in Government and Law Enforcement
Big Data Applications in Food and Agripreneurship: A Future of Farming
Changing the Face of Farming Through Automation
Challenges Before Agripreneurship
Conclusion
References
Chapter 6: Adoption of Big Data in Agripreneurship: A Panacea to the Global Food Challenge
Introduction
The Concept of Big Data
Definition of Big Data
Big Data Applications in Agriculture
Agripreneurship and Big Data in Malaysia
Challenges of Big Data Among Agripreneurs
Conclusion
Acknowledgments
References
Chapter 7: Anticipating and Avoiding the Pitfalls that Can Sink a Startup
Introduction
Valuable Lessons from Successful Startups
Cockroach Labs
Okera Inc.
Cazoo Limited
Observe.AI
Get the Basics Right for a Successful Startup
Understanding Unit Economics
What Is CAC?
What Is Churn Rate?
What Is LTV?
LTV to CAC Ratio
The Payback Period on CAC
How Unit Economics Helps You Remain Sustainable and Profitable
Understanding Customer Satisfaction Metrics
What Is CSAT?
What Is NPS?
Key Financial Metrics
Burn Rate
Cost of Human Capital
Annual Recurring Revenue
Inventories
Summary
Bibliography
Chapter 8: The Influential Role of Breakthrough Strategies of the Family Business and Its Implication in Entrepreneurship
Background
TEAM Work
Goal and Accomplishment
Learning Process
Nothing Worth Having Comes Easy
Education Plays a Key Role
Setting a Goal
Dream Big, Start Small, Act Now
Introduction of Pitambari Powder
The Ladder of Success Is Never Crowded at the Top
At First, They Will Ask, Why Are You Doing It? Later They Will Ask, How Did You Do It?
Big Data
Positive Reinforcement
Installation of RFID
Finding a Solution
Conclusion
Bibliography
Primary Source
Secondary Sources
Other References
Chapter 9: Crucial Factors for Successful Entrepreneurial Start-ups
Introduction
Literature Review
Entrepreneur
Entrepreneurial Competencies
Strategic Competency
Personal Competency
Conceptual Competency
Ethical Competency
Opportunity Competency
Learning Competency
Familism
Entrepreneurial Innovativeness
Network Competence
Environmental Turbulence
Government Support
Business Success
Theories to Support Research Work
Survey: an Illustration
Demographic and Descriptive Data
Discussion on Descriptive Statistics
Inferential Statistics
Importance Performance Map Analysis (IPMA)
Theoretical and Practical Contribution
Limitations
Future Commendations
References
Chapter 10: Social Entrepreneurship
Comparison of Social Entrepreneurships with Commercial Entrepreneurships
Similarities Between Commercial Entrepreneurship and Social Entrepreneurship
Entrepreneurial Process
Impact-Oriented Mindset
Difference Between the Two Types of Entrepreneurship
Mission-Driven and Revenue-Driven
Measurement of Outcomes
Different Approach to Entrepreneurship
Models of Social Entrepreneurship
Support to Entrepreneurs
Providing Intermediary or Linkage to the Market
Employing the Economically Poor, Marginalized Communities
The Beneficiary Population as Customers
The Co-operative Model of Social Entrepreneurship
Model of Support or Subsidy
Measuring Social Impact
Importance of Measuring the Social Impact
Key Challenges in Measuring Social Impact
Lack of Maturity in the Measurement of Impact
No Consensus on the Usage of Cost-Related Impact Data
Methodology to Measure Social Impact
Defining the Social Value Proposition (SVP)
Quantify the Venture’s Social Value
Monetize the Social Value
Conclusion and Discussion
References
Chapter 11: Terracotta Pottery Catastrophe: Survival Issues and the Road Ahead for Sustainable Enterprise
Research Methodology
Objectives
Data Collection and Sampling Design
ISM Methodology
Results and Discussion
MICMAC Analysis
Formation of the ISM model (Diagraph) and Interpretations
Experiences of the Entrepreneurs
Entrepreneur 1
Entrepreneur 2
Entrepreneur 3
Entrepreneur 4
Conclusion
Acknowledgment
Notes
References
Chapter 12: Social Sustainability Through Women Entrepreneurs in India: A Case of Inclusion and Development Through Small Organizations
Introduction
Literature Review
Women Entrepreneurship in India
Women Entrepreneurs
Social Sustainability and GRI
Research Methodology
Discussion
Conclusion
Limitations of Research
Acknowledgment
References
Chapter 13: Leveraging on Demographics Insights of Online Shoppers for Netpreneurs
Introduction
Literature Review
Method
Data Collection and Analysis
Findings and Discussion
Respondent Profile
Nonparametric Test Analysis Results
Gender-Wise Significant Differences
Age-wise Significant Differences
Recommendations and Managerial Implications
Ease of Transaction Related
Trust Related
Subjective Norms Related
References
Chapter 14: Study on the Effectiveness of Social Networks in Persuading Entrepreneurial Initiatives with Reference to College Students in Chennai
Introduction
Objectives
Review of Literature
Hypotheses
Research Methodology
Conceptual Framework
Entrepreneurial Potential Model (EPM)
Technology Acceptance Model (TAM)
Techno Entrepreneurial Model (TEM)
Research Model
Analysis and Interpretations
General Findings
Percentage Analysis
Structural Equation Model
Measurement Development
Descriptive Statistics Correlation and Reliability Coefficient
Confirmatory Factor Analysis (CFA)
Model Validity
Implications of the Study
Suggestions
Conclusion
Acknowledgment
References
Chapter 15: Curbing Inconsistencies Through Financial Bootstrapping: Study of Indian Startups Ecosystem
Introduction
Review of Literature
Bootstrapping Finance
Bootstrapping Techniques
Need and Objectives
Methodology
Result and Discussion
Advanced States
Intermediate States
Beginner States
Overview: Seven-Pillar Framework
Startup Policy and Implementation
Incubation Support
Seed Funding Support
Funding Support, Angel and Venture Funding
Simplified Regulations
Easing Public Procurement
Awareness and Outreach
Inconsistencies in Distribution of Startups Across India
Type I Inconsistencies
Type II Inconsistencies
Northeastern States
Challenges and Chances
Payments That Have to Be Made to the Suppliers
Finding a Suitable Business Model
Acquisition of Capital Equipment
The Requirement of Funds for One-Time Startup Expense
Acquiring Office Deposit, Equipment, and Furnishing
Recommendations and Implications
For Policymakers
For Entrepreneurs
Conclusion
References
Chapter 16: Repurposing the Role of Entrepreneurs in the Havoc of COVID-19
Introduction
Methodology and Research Questions
Entrepreneurship: Literature Review Concerning Its Meaning and Relevance
Role of Entrepreneurs
Entrepreneurial Innovations During Pandemics
Use of Big Data in Entrepreneurial Ventures
Dealing with the Situation and the Way Forward
Concluding Remarks
References
Additional Readings
Chapter 17: Business and Financial Management Sustainability of a Small-Medium Enterprise: A Case Study of Rohaya and Abu Bakar Enterprise, Penang, Malaysia
Business History and Milestone
Organizational Structure of Rohaya & Abu Bakar Enterprise
Performance Development of Rohaya & Abu Bakar Enterprise
Entrepreneurship Characteristics and Business Sustainability
Company Financial Management
Challenges
Learning Strategies
Case Study Questions: Trigger
Part A: Introduction
Part B: Analyzing Problems
Part C: Decision Making
Part D: Conclusions
Bibliography
Appendix A: Rohaya & Abu Bakar Enterprise Profile
Appendix B: Rohaya & Abu Bakar Business Catalogue
Appendix C: Rohaya & Abu Bakar Enterprise Organization Chart
Appendix D: Rohaya and abu Bakar Enterprise SWOT analysis
Appendix E: Rohaya and Abu Bakar Enterprise Financial Statement
Appendix F: Rohaya and Abu Bakar Enterprise Balance sheet
Chapter 18: Sustainable Enterprise Development: A Review of Training Topologies for Entrepreneurs
Introduction
Role of Small and Medium-Sized Enterprises (SMEs)
Sustainable Enterprise Development
The Rationale of the Study
Objectives
HR as a Competitive Advantage
The Importance of Training and Skill Development in Small Business
Training Methods for SMEs
Conclusions
References
Index