In this book, the authors of Managing Knowledge take enterprise content management to the next level, showing decision-makers exactly how to get control of their organization's content and use it for competitive advantage. They provide a start-to-finish, services-based framework for defining goals, choosing technologies, implementing solutions, and operating content management systems for maximum business benefit. The authors first identify the challenge of "InfoSmog" -- the inability of organizations to act effectively due to the volume and disorganization of the information available to them. They demonstrate the measurable value that can be achieved by deploying advanced content services in support of business strategy. Next, they focus on the "how-to" issues associated with successful deployment of content services, introducing powerful new Content Inventory and Enterprise Content Catalog tools that enable far more effective deployment. The book concludes with a manager's guide to today's latest content management solutions: their key features, strengths, weaknesses, and key decision factors. For IT, Web, and content-related decision-makers and implementers in every information-intensive industry, including banking, finance, manufacturing, retail, education, communications, engineering, and many more