This book describes the technical architecture and components that can be integrated in order to provide a comprehensive and robust infrastructure on which to build successful e-Business. It is essential reading for technical and functional team leaders and strategists, who analyse the options, limitations and possibilities for new technology and place them alongside the business requirements. Whyte intends to broaden the knowledge of specialists in computing, telecommunications, internet and electronic business. He also introduces the underlying business and technical principals of e business and how they interrelate to the undergraduates and postgraduate level at technical business units.
* Covers relevant and ever increasingly important issues such as security and business data processing.
* Bridges the gap between the fundamentals and the broader business models of e-business
* Detailed coverage of the functional architectures and technology
* Includes the technologies and techniques of on-line customer service, support and maintenance
The combination of both strategic and technical information in this text make it a valuable reference resource for telecommunication managers, e-business project leaders and final year and postgraduate students in computer science, electrical engineering and telecommunication courses and technical business units.Content:
Chapter 1.1 The Principles of Electronic Retailing (pages 11โ17):
Chapter 1.2 Retailing Network Technologies (pages 19โ43):
Chapter 1.3 Retail Terminals (pages 45โ87):
Chapter 1.4 The Retail (eCommerce) Server (pages 89โ116):
Chapter 2.1 eBusiness Systems Architecture (pages 119โ170):
Chapter 2.2 Managing eBusiness Knowledge (pages 171โ207):
Chapter 3.1 Trust (pages 211โ219):
Chapter 3.2 Security (pages 221โ282):
Chapter 3.3 Electronic Money (pages 283โ294):
Chapter 4.1 Service and Support (pages 297โ327):
Chapter 4.2 Supply?Chain Management (pages 329โ363):
Chapter 4.3 Electronic Marketing (pages 365โ394):