Emerging dual channel system and manufacturer's direct retail channel strategy

✍ Scribed by Se-Hak Chun; Byong-Duk Rhee; Seong Y. Park; Jae-Cheol Kim

• Book ID: 113664464
• Publisher: Elsevier Science
• Year: 2011
• Tongue: English
• Weight: 407 KB
• Volume: 20
• Category: Article
• ISSN: 1059-0560
• DOI: 10.1016/j.iref.2011.02.006