Effects of restaurant green practices on brand equity formation: Do green practices really matter?

✍ Scribed by Namkung, Young; Jang, SooCheong(Shawn)

• Book ID: 120301430
• Publisher: Elsevier Science
• Year: 2013
• Tongue: English
• Weight: 446 KB
• Volume: 33
• Category: Article
• ISSN: 0278-4319
• DOI: 10.1016/j.ijhm.2012.06.006