When managers make revisions to sales forecasts initially generated by a rational quantitative model it is important that the particular forecasts selected for adjustment are those which would benefit most from the adjustment process (i.e. realize high errors). This study reports an empirical invest
Effectiveness of sales forecasting methods
β Scribed by James T. Rothe
- Publisher
- Elsevier Science
- Year
- 1978
- Tongue
- English
- Weight
- 997 KB
- Volume
- 7
- Category
- Article
- ISSN
- 0019-8501
No coin nor oath required. For personal study only.
π SIMILAR VOLUMES
In this study the interaction of forecasting method (econometric versus exponential smoothing) and two situational factors are evaluated for their effects upon accuracy. Data from two independent sets of exanie quarterly forecasts for 19 classes of mail were used to test hypotheses. Counter to expe
## Abstract The problem of medium to longβterm sales forecasting raises a number of requirements that must be suitably addressed in the design of the employed forecasting methods. These include long forecasting horizons (up to 52 periods ahead), a high number of quantities to be forecasted, which l
Two types of forecasting methods have been receiving increasing attention by electric utility forecasters. The first type, called end-use forecasting, is recognized as an approach which is well suited for forecasting during periods characterized by technological change. The method is straightforward