E-Supply Chain: Using the Internet to Revolutionize Your Business: How Market Leaders Focus Their Entire Organization on Driving Value to Customers; Charles C. Poirier and Michael J. Bauer
✍ Scribed by Cynthia L. Miller
- Publisher
- Wiley (John Wiley & Sons)
- Year
- 2003
- Tongue
- English
- Weight
- 29 KB
- Volume
- 24
- Category
- Article
- ISSN
- 0735-3766
No coin nor oath required. For personal study only.
✦ Synopsis
Poirier and Bauer propose e-commerce as the enabling feature of advanced supply chains that optimizes the full supply chain network as well as satisfying the customer. Based on their experience with "hundreds of firms in nearly all industries" they believe a vast disparity exists between understanding and action for firms applying electronic features to enhance supply chain efforts, particularly regarding the Internet (p. xiii). The reviewer is a practitioner doing doctoral research in supply chain management and information technology. As such, the reviewer was intrigued by the approach of E-Supply Chain in proposing how firms can marry supply chain and e-commerce to achieve market dominance.