Dynamic Strategic Analysis: Demystifying simple success strategies

✍ Scribed by Sebastian Raisch (auth.)

• Publisher: Deutscher Universitätsverlag
• Year: 2004
• Tongue: English
• Leaves: 295
• Edition: 1
• Category: Library

✦ Synopsis

The foremost activity as far as strategy management is concerned has always been the analysis of factors underlying firm success. While significant insights have been gained, the field is still highly fragmented, often oversimplifies the interrelation between success factors, and remains inherently static in its approach.

Sebastian Raisch establishes three models to address these limitations and validates them in a field study of global media enterprises. The integrated model combines the most relevant determinants of company performance into a single model and the complex model captures the interrelations between these determinants. Furthermore, the evolutionary model encompasses the evolution of these determinants over time. The combined results provide a state-of-the-art view of the factors and effects underlying firm performance.

✦ Table of Contents

Front Matter....Pages I-XIII
Introduction....Pages 1-15
Literature Review....Pages 17-74
Towards a Dynamic Research Model....Pages 75-141
Research Methodology....Pages 143-176
Research Findings....Pages 177-233
Conclusions....Pages 235-246
Back Matter....Pages 247-290

✦ Subjects

Business Strategy/Leadership; Management/Business for Professionals