✦ LIBER ✦
Driving-market or market-driven? A case study analysis of the new product development practices of Chinese business-to-business firms
✍ Scribed by Michael B. Beverland; Michael T. Ewing; Margaret Jekanyika Matanda
- Book ID
- 108152641
- Publisher
- Elsevier Science
- Year
- 2006
- Tongue
- English
- Weight
- 213 KB
- Volume
- 35
- Category
- Article
- ISSN
- 0019-8501
No coin nor oath required. For personal study only.