Exploring the Critical Success Factors f
β
Harri Jalonen; Antti LΓΆnnqvist
π
Article
π
2011
π
John Wiley and Sons
π
English
β 156 KB
Predictive capability (when implemented in a business context) refers to the early recognition of business opportunities and threats, improved customer intimacy, and agile reaction to changes in the business environment. In this article, we propose that developing and implementing a predictive capab