Drivers and Performance Outcomes of Relationship Learning for Suppliers in Cross-Border Customer–Supplier Relationships: The Role of Communication Culture

✍ Scribed by Jean, Ruey-Jer “Bryan”; Sinkovics, Rudolf R; Kim, Daekwan

• Book ID: 120176355
• Publisher: American Marketing Association
• Year: 2010
• Tongue: English
• Weight: 152 KB
• Volume: 18
• Category: Article
• ISSN: 1069-031X
• DOI: 10.1509/jimk.18.1.63