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Does it pay to plan?: Strategic planning and financial performance

โœ Scribed by Gregory A. Baker; Joel K. Leidecker


Publisher
John Wiley and Sons
Year
2001
Tongue
English
Weight
49 KB
Volume
17
Category
Article
ISSN
0742-4477

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โœฆ Synopsis


Abstract

Previous research on the effects of strategic planning on firm performance has yielded inconsistent and inconclusive findings. In this study, we use a recently validated measurement model of strategic planning to examine the planningโ€performance relationship in the California processing tomato industry. Results indicate a strong correlation between the degree of emphasis firms place on strategic planning and financial performance. Moreover, several specific strategic planning tools, specifically, the use of a mission statement, longโ€term goals, and ongoing evaluation, were also more heavily emphasized by highโ€performing firms. These results suggest that strategic planning does pay off in terms of improved financial performance and that some planning tools may have a significant impact. [Econโ€Lit citations: L100, L660] ยฉ 2001 John Wiley & Sons, Inc.


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