Do brands matter? A comparison of branded and independent hotels’ performance during a full economic cycle

✍ Scribed by John W. O’Neill; Mats Carlbäck

• Book ID: 116556362
• Publisher: Elsevier Science
• Year: 2011
• Tongue: English
• Weight: 155 KB
• Volume: 30
• Category: Article
• ISSN: 0278-4319
• DOI: 10.1016/j.ijhm.2010.08.003