Strategic International Marketing, 2e offers a uniquely adaptable strategy framework for firms of all sizes that are looking to internationalise their business, using Carl Arthur Solberg's tried and tested Nine Strategic Windows model. Compact and readable, this practical text offers the reader i
Digital Marketing Strategy: Create Strategy, Put It Into Practice, Sell More
β Scribed by Niko Lahtinen, Kimmo Pulkka, Heikki Karjaluoto, Joel Mero
- Publisher
- Edward Elgar Publishing
- Year
- 2023
- Tongue
- English
- Leaves
- 169
- Category
- Library
No coin nor oath required. For personal study only.
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