๐”– Bobbio Scriptorium
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Destination Evaluation: The Role of Previous Travel Experience and Trip Characteristics

โœ Scribed by Weaver, P. A.; Weber, K.; McCleary, K. W.

Book ID
121831609
Publisher
SAGE Publications
Year
2007
Tongue
English
Weight
126 KB
Volume
45
Category
Article
ISSN
0047-2875

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## Abstract This paper investigates how consumers' shopping orientation toward travel shopping influences their tendency to shop for travel products on the Internet. The paper also looks into the role of consumers' travel experience. A conceptual model is developed and a number of hypotheses are fo