Designing with type : the essential guide to typography

✍ Scribed by Craig, James; Scala, Irene Korol; Bevington, William

Publisher: Watson-Guptill
Year: 2012
Tongue: English
Edition: 5th ed.
Category: Library

No coin nor oath required. For personal study only.

✦ Synopsis

The classic Designing with Type has been completely redesigned, with an updated format and full color throughout. New information and new images make this perennial best-seller an even more valuable tool for anyone interested in learning about typography. The fifth edition has been integrated with a convenient website, www.designingwithtype.com, where students and teachers can examine hundreds of design solutions Read more...

✦ Table of Contents

Ch. 1 Basics of typography : Origins of the alphabet
Type terminology
Type measurements --
Ch. 2. Five classic typefaces : Classifications
Characteristics
Old Style / Garamond --
Transitional / Baskerville --
Modern / Bodoni
Egyptian / Century expanded
Sans serif / Helvetica
Type families
Exercise / Identifying typefaces --
Ch. 3. Designing with text type : About type
Letterspacing and wordspacing
Linespacing / leading
Line length / Measure
Type arrangements --
Paragraph indications
Creating emphasis
Grids --
Ch. 4. Designing with display type : Selecting display type
Arranging display type
Optical considerations
Punctuation
Display initials
Modifying type --
Ch. 5. Color : Spot colors
Process colors
Projected colors --
Ch. 6. Projects : Solving design problems
Five Classic typefaces
Type arrangements
Typestyles
Paragraph indications
Expressive words
Visually enhanced quotation
Early letterform
Grids
Brochure
Experimental typography
Ransom note
Logos --
Ch. 7. Traditional skills
Copyfitting
Comping
Copy preparation --
Ch. 8. Type specimens : Classifications
Old Style
Transitional
Modern
Egyptian / Slab serif
Sans serif
Decorative / novelty
Script and Black Letter
Ornaments / Icons / Flourishes
Ch. 9. References and resources : Punctuation
Typesetting / Digital design.

✦ Subjects

Graphic design (Typography);CRAFTS & HOBBIES -- Book Printing & Binding;DESIGN -- Book;TECHNOLOGY & ENGINEERING -- Technical & Manufacturing Industries & Trades;Typografie;Letters;Typographie;Mise en pages -- Guides

📜 SIMILAR VOLUMES

Designing with Type: The Essential Guide

📁 Designing with Type: The Essential Guide to Typography

✍ James Craig, William Bevington, Irene Korol Scala 📂 Library 📅 2006 🏛 Watson-Guptill 🌐 English

The classic Designing with Type has been completely redesigned, with an updated format and full color throughout. New information and new images make this perennial best-seller an even more valuable tool for anyone interested in learning about typography. The fifth edition has been integra

Mastering Type: The Essential Guide to T

📁 Mastering Type: The Essential Guide to Typography for Print and Web Design

✍ Denise Bosler 📂 Library 📅 2012 🏛 HOW 🌐 English

Typography is everywhere. From a drive down the highway or shopping in a grocery store to surfing the web and navigating our PDAs, we are bombarded by words in a plethora of shapes, sizes, and arrangements. It is essential for designers to understand the basics of typography to optimise this communi

Mastering Type: The Essential Guide to T

📁 Mastering Type: The Essential Guide to Typography for Print and Web Design

✍ Bosler, Denise 📂 Library 📅 2012 🏛 F+W Media, Inc.;How Books 🌐 English

History : in the beginning there was communication ; Birth of the modern written language ; Uses of type ; Type and art ; Type moving forward ; Modern type design ; The next frontier -- Letter : Serif and sans serif ; Parts of a character ; Classification of letterforms ; Type styles ; Typeface desi

Mastering type: the essential guide to t

📁 Mastering type: the essential guide to typography for print and web design

✍ Bosler, Denise 📂 Library 📅 2012 🏛 How Books 🌐 English

Mastering type the essential guide to ty

📁 Mastering type the essential guide to typography for print and web design

✍ Bosler, Denise 📂 Library 📅 2012 🏛 HOW Books 🌐 English

Good Design, Down to the Letter Packages on store shelves, posters on building walls, pages of a website—all contain information that needs to be communicated. And at the heart of that communication is type: visually interesting, interactive, expressive and captivating. Each letter

Mastering type : the essential guide to

📁 Mastering type : the essential guide to typography for print and web design

✍ Bosler, Denise 📂 Library 📅 2012 🏛 F_W Media;How Books 🌐 English

<div>Good Design, Down to the LetterPackages on store shelves, posters on building walls, pages of a website—all contain information that needs to be communicated. And at the heart of that communication is type: visually interesting, interactive, expressive and captivating. Each let