✦ LIBER ✦
Davis Dyer, Frederick Dalzell, Rowena Olegario, ,Rising Tide. Lessons from 165 Years of Brand Building at Procter & Gamble (2004) Massachusetts, Harvard Business School Press,Boston 467 pp.
✍ Scribed by Paloma Fernández Pérez
- Book ID
- 118652652
- Publisher
- Asociacion Espanola De Historia Economica
- Year
- 2006
- Tongue
- Spanish
- Weight
- 442 KB
- Volume
- 2
- Category
- Article
- ISSN
- 1698-6989
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