Customer value and switching costs in business services: developing exit barriers through strategic value management

✍ Scribed by Liu, Annie H.

• Book ID: 118060371
• Publisher: Emerald Group Publishing Limited
• Year: 2006
• Tongue: English
• Weight: 153 KB
• Volume: 21
• Category: Article
• ISSN: 0885-8624
• DOI: 10.1108/08858620610643157