Cultural Values in Advertisements to the Chinese X-Generation--Promoting Modernity and Individualism

✍ Scribed by Zhang, Jing; Shavitt, Sharon

• Book ID: 127281856
• Publisher: M. E. Sharpe Inc.
• Year: 2003
• Tongue: English
• Weight: 222 KB
• Volume: 32
• Category: Article
• ISSN: 0091-3367
• DOI: 10.1080/00913367.2003.10639047