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Creative market segmentation: understanding the bugs in consumer behavior

✍ Scribed by Robson, Karen; Pitt, Leyland; Wallstrom, Asa

Book ID: 120993120
Publisher: John Wiley and Sons
Year: 2013
Tongue: English
Weight: 85 KB
Volume: 13
Category: Article
ISSN: 1472-3891
DOI: 10.1002/pa.1477

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