Country-of-origin (COO) brand loyalty and related consumer behaviour in the Japanese wine market

✍ Scribed by Bruwer, Johan; Buller, Courtney; John Saliba, Anthony; Li, Elton

• Book ID: 124102078
• Publisher: Emerald Group Publishing Limited
• Year: 2014
• Tongue: English
• Weight: 173 KB
• Volume: 26
• Category: Article
• ISSN: 1751-1062
• DOI: 10.1108/IJWBR-05-2013-0020