Counterfactual processing and the corres
Counterfactual processing and the correspondence between events and outcomes: Normality versus value
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Patrick Bouts; Russell Spears; Joop Van Der Pligt
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Article
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1992
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John Wiley and Sons
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English
β 688 KB
Kahneman and Tversky (1982) have proposeda simulation heuristic such that perceivers tend to substitute 'normal' antecedent events for exceptional ones in psychologically 'undoing' a given outcome. Recently Gavanski and Wells (1989) have demonstrated that exceptional outcomes tend to be perceived