𝔖 Bobbio Scriptorium

✦ LIBER ✦

Controlled infection! Spreading the brand message through viral marketing

✍ Scribed by Angela Dobele; David Toleman; Michael Beverland

Book ID: 116331297
Publisher: Elsevier Science
Year: 2005
Tongue: English
Weight: 105 KB
Volume: 48
Category: Article
ISSN: 0007-6813
DOI: 10.1016/j.bushor.2004.10.011

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