𝔖 Bobbio Scriptorium
✦   LIBER   ✦

Context effects in marketing practice: the case of mood

✍ Scribed by Georgios A. Bakamitsos; George J. Siomkos


Publisher
John Wiley and Sons
Year
2004
Tongue
English
Weight
100 KB
Volume
3
Category
Article
ISSN
1472-0817

No coin nor oath required. For personal study only.


πŸ“œ SIMILAR VOLUMES


Job design in the context of the job mar
✍ Paul Osterman πŸ“‚ Article πŸ“… 2010 πŸ› John Wiley and Sons 🌐 English βš– 92 KB

## Abstract This paper examines issues in job design from the perspective of developments in the labor market. Among the issues considered are the impact of technological change, shifts in how work is organized, the changing balance of power between employers and employees, the growing diversity in

The influence of gender on mood effects
✍ Brett A. S. Martin πŸ“‚ Article πŸ“… 2003 πŸ› John Wiley and Sons 🌐 English βš– 170 KB πŸ‘ 1 views

## Abstract The main objective of this article is to study the impact of gender on mood effects in relation to attitude toward the ad and brand attitudes. Specifically, gender, mood state, and ad affective tone are posited to interact. Data from an experiment support two hypotheses predicting the m

Placing customer service strategy in the
✍ Yang-Im Lee; Peter R.J. Trim πŸ“‚ Article πŸ“… 2006 πŸ› John Wiley and Sons 🌐 English βš– 166 KB

## Abstract International retailing is undergoing rapid change and because of this senior managers need to understand how to manage the change process and develop working relationships with their counterparts in partner organizations. By embracing organizational learning it is possible for a retai

The effect of salbutamol on mood in norm
✍ Dr David B. Menkes; J. Paul Fawcett; Megan R. Nunn; David Boothman-Burrell πŸ“‚ Article πŸ“… 1994 πŸ› John Wiley and Sons 🌐 English βš– 353 KB πŸ‘ 1 views

## Abstract The beta‐2‐adrenoceptor agonist salbutamol, widely used in the treatment of asthma, is thought to have antidepressant activity and possibly an abuse liability. In order to examine the mood‐altering potential of this drug, a placebocontrolled, double‐blind crossover trial was conducted i

The context of decision-making in cases
✍ Jocelyn Jones; Anna Gupta πŸ“‚ Article πŸ“… 1998 πŸ› John Wiley and Sons 🌐 English βš– 227 KB πŸ‘ 2 views

## The Context of Decision-Making in Cases of Child Neglect This paper explores professional decision-making in cases of child neglect within the context of child protection practice in Britain. The literature on the nature of neglect is reviewed. Diculties associated with decision-making are then