๐”– Bobbio Scriptorium
โœฆ   LIBER   โœฆ

Consumer Warranties : A Communications Gap

โœ Scribed by T.K. Clarke; David Gaudette; Mike Bowick

Book ID
114944974
Publisher
Wiley (John Wiley & Sons)
Year
2009
Tongue
English
Weight
674 KB
Volume
1
Category
Article
ISSN
0825-0383

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๐Ÿ“œ SIMILAR VOLUMES

Corporate consumer affairs departments โ€”
Corporate consumer affairs departments โ€” A communications perspective
โœ Fornell, Claes ๐Ÿ“‚ Article ๐Ÿ“… 1978 ๐Ÿ› Springer-Verlag โš– 987 KB

As an increasing number of corporations, both in Europe and the United States, establish consumer affairs departments, it becomes important to define the role of these new organizational units in the relationship between consumers and business firms. The consumer affairs department provides the cons